I can taste the spirals
Saturday, April 8th, 2023 Alive 18,974 days
Todayʼs coffee is Nutty Chocolate from Ampersand Coffee Roasters in Colorado.
Bull shit is good for fertilizing coffee crops. And bullshit is apparently a key ingredient in this coffeeʼs marketing. The package is so crammed full of sanctimonious later-day hipster buzzwords that thereʼs barely room for the trophy case of “look how extra I am!” stickers. The only thing missing is a gold participation star from Mrs. Keaneʼs kindergarten class.
Howʼs the coffee? Itʼs slightly below average. The flavors arenʼt as pronounced as the packaging would have you believe, and thereʼs a bit of a chemical-style aftertaste. It is unkind to say that the coffee doesnʼt live up to the hype, because no coffee could possibly accede to the level of boastful globalist hype cosplay in which this company engages.
Still, those poor coffee beans. The weight of the global order is on their shoulders. The only way to put them under more pressure is to actually put them in an espresso machine.
The package promises they will “[provide] the ultimate holistic coffee experience through quality coffee, womenʼs empowerment, environmental regeneration, and upward spirals.”
Itʼs a bag of coffee beans, not a United Nations resolution.
I find it curious that a company so aggressively engaged in forthrightness as performance art should describe its product as “An insane blend of our nuttiest and most chocolaty-tasting coffees.” I guess Ampersand didnʼt get the Slack message that youʼre not supposed to use the word “insane” anymore, as it offends those who choose to be offended on behalf of imaginary mentally unstable people they donʼt even know.